Category Archives: Service and Support

Salesforce Service Cloud For Dummies

Service Cloud For DumiesI’ve co-authored the latest mini-book for Salesforce.com describing their customer service and support features, “Salesforce.com’s Service Cloud For Dummies”. A free download of Service Cloud For Dummies is available if you provide your email to Salesforce.

In this edition, we cover a general overview of the basic Salesforce support offerings, and then all the extras that can help businesses take their service arm to the next level. This book is ideal for both business folks that need to understand all the new customer service offerings (including how Salesforce incorporates FaceBook and Twitter), and Salesforce administrators who may need a high-level intro to the Service side of the product before rolling it out to a new division.

Posted in Service and Support, Tips | 3 Comments

Salesforce.com Knowledge Base – Using Solutions

An administrator for a non-profit posed a question recently about implementing Salesforce Service & Support’s Knowledge Base feature. This is a critical part of the CRM lifecycle, and some upfront investment in thinking about what solutions to create can dramatically reduce repetitive support inquiries later on.  I figured I’d give you some process tips if you’re considering using this.

Salesforce.com Solution

First, some vocabulary. A Knowledge base in Salesforce is comprised of a set of Solutions, so certain designated customers (or the general public) can search through it to find answers to common issues. Considering that phone-based, live customer support is one of the most expensive customer support channels, businesses of any size should consider offloading some of the more basic questions to an area that people can search themselves.

Posted in Service and Support | Comments Off on Salesforce.com Knowledge Base – Using Solutions